Hi there!
I’m a seasoned professional with over twelve years’ experience spanning marketing, administration, and event management roles. Known for my strong organisational skills, creative problem-solving, and commitment to building meaningful client relationships, I’ve excelled in various industries by combining strategic thinking with a hands-on approach to deliver results. With a Master of Marketing and a background in business and tourism, I bring a unique and well-rounded perspective to every role. I thrive on streamlining processes and increasing efficiency, working closely with teams to boost productivity and foster a collaborative, positive workplace.
Throughout my career, I’ve had the opportunity to manage both large-scale projects and day-to-day operations, always focusing on delivering high-quality outcomes that align with organisational goals. I’m skilled in juggling multiple priorities, from coordinating complex events to overseeing budgets and enhancing team communications. My approach is highly adaptable, and I enjoy taking on challenges that require a balance of creativity, problem-solving, and meticulous attention to detail.
I’m driven by a desire to make a positive impact in every organisation I join, helping to shape a successful path forward by leveraging my skills in administration and project management. Whether it’s supporting clients, liaising with stakeholders, or implementing strategies that enhance productivity, I’m motivated to contribute meaningfully and achieve results that resonate with the team and the broader organisational vision.
My Skills & Abilities
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Experienced in designing and executing marketing strategies across digital and traditional channels, ensuring alignment with business goals to drive brand growth and engagement.
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Skilled in overseeing office operations, maintaining organisational efficiency, managing supplies and records, and supporting team productivity through streamlined administrative processes.
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Proficient in managing product lifecycles, enhancing value propositions, and implementing improvements to meet market demands and customer needs.
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Experienced in managing budgets and resources, ensuring cost-effective campaigns and operations without compromising quality or objectives.
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Strong ability to develop and maintain positive relationships with clients, vendors, and internal teams, fostering collaboration and achieving mutual goals.
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Adept at planning and coordinating projects, managing resources, timelines, and deliverables to ensure successful outcomes that align with organisational objectives.
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Applies strategic thinking and data analysis to make informed decisions, identify growth opportunities, and enhance the effectiveness of marketing and product initiatives.
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Proficient in creating and managing content across social media, email marketing, websites, and other digital platforms to strengthen brand presence and engagement.
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Solution-oriented, with a proactive approach to identifying challenges, resolving issues, and improving processes to support business growth and operational efficiency.
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Experienced in organising events, from planning logistics to coordinating with vendors, ensuring seamless execution that aligns with brand and audience expectations.
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Knowledgeable in using CRM tools to manage customer relationships, track interactions, and analyse data to enhance customer satisfaction and loyalty.
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Skilled in developing effective email marketing campaigns that engage target audiences, drive responses, and support lead generation efforts.
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Experienced in managing website content and functionality, ensuring a user-friendly experience and maintaining brand consistency.
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Excellent communicator, able to engage effectively with stakeholders at all levels, foster teamwork, and ensure clear, professional communication.
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Highly organised and self-driven, capable of managing multiple priorities and meeting deadlines without compromising quality or focus.
Languages
Systems
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I have experience with a variety of CRM platforms, including Salesforce, HubSpot, Zoho, Microsoft Dynamics, and SAP Customer Experience.
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For project management, I am skilled in Monday.com and Wrike, and I use Slack for team communication. I’m also familiar with Trello and Asana to support task tracking and project timelines. -
I have extensive experience with communication tools, including Slack and Microsoft Teams, as well as Zoom and Google Meet for online meetings. I’m also comfortable with Webex for virtual events and team collaborations.
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In EDMs, I’m experienced with Mailchimp and Campaign Monitor for designing, sending, and tracking email marketing campaigns. I am also familiar with Constant Contact for building audience engagement.
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I have strong knowledge of WordPress and Squarespace for website management, along with experience in Wix and Shopify for e-commerce and content management.
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I’m proficient across the Microsoft Office Suite, with advanced knowledge in Outlook for email management, Word for document preparation, Excel for data organisation and analysis, and PowerPoint for presentations.
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I am familiar with major database programs, including MySQL, Microsoft Access, and Oracle Database, which help me manage and analyse data effectively.
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I am skilled in the Adobe Creative Suite, particularly Photoshop, InDesign, and Illustrator, for professional marketing and design work. Additionally, I use Canva for quick, high-quality designs and have experience with Adobe Acrobat for PDF management and Figma for collaborative design work.
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For administrative and marketing efficiency, I am familiar with Google Workspace (Docs, Sheets, Drive), Hootsuite for social media management, and SurveyMonkey for customer and market research. I am well-versed in various tools that support both the administrative and marketing functions to improve workflow, data management, and team collaboration.
My work experience
Having worked and travelled across the globe, I've gained a deep appreciation for the richness of the world’s diversity. It’s taught me to collaborate seamlessly across time zones and unite with others in pursuit of a shared purpose.
Professional Qualifications
BA Business in Tourism Management
Master of Marketing Dip Cert III Event Management